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Who are some of the big companies doing ...

Businesspeople (men and women) walking toward the right, above them in the sky is a global map with the 7 continents made of word-clouds with phrases related to business strategy and sustainability.

You may or not have heard about some of the big companies making sustainability and social responsibility a key part of their brand and way of doing things. And, you may or not believe what many of them say. I want to share a few good examples — because they inspire through their focus on the vision, willingness to navigate complexity on the way to achieving it; and because they can offer a path to follow to inspired profitability.

A Quick History of Corporate Sustainabil...

In my last post, I talked about the mindset of corporate citizenship, and my own path to working to support and expand it. In this one I’ll share a bit about the history and pieces of that field of work.

The concept of sustainability has been widely discussed since the 1950s, albeit primarily in the international development and agricultural arenas. As it moved into business spheres, the number of terms and related concepts were further developed to address…